THE IMPACT OF INDONESIA PRESIDENTIAL ELECTION YEAR 2014 ON ABNORMAL RETURN AN…
Riezky Ryatun Putri
The purposes of this research are to examine the impact of Indonesia Presidential Election year 2014 on the average of abnormal return and the average of trading volume activities on Advertising Printing Media Companies listed on the Indonesia Stock Exchange before and after the Presidential Election from 8th July 2014 until 10th July 2014. This research used event study method that observed the average of abnormal return and trading volume activities one day before, event date, and one day a…
- Fakultas Ekonomi, Banda Aceh - 2015
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