Electronic Theses and Dissertation

PERSEPSI DAN MINAT MASYARAKAT BERWAKAF TUNAI MELALUI
SITUS CROWDFUNDING DI KOTA BANDA ACEH


ABSTRAK

Penelitian ini bertujuan untuk menguji pengaruh pendidikan, religiusitas, dan
media informasi secara simultan dan parsial terhadap persepsi masyarakat
berwakaf tunai melalui situs crowdfunding di Kota Banda Aceh dan mengetahui
pengaruh kepercayaan, persepsi kemudahan penggunaan, dan ukhuwah secara
simultan dan parsial terhadap minat masyarakat berwakaf tunai melalui situs
crowdfunding di Kota Banda Aceh. Data yang digunakan adalah data primer yang
diperoleh menggunakan kuesioner. Populasi penelitian adalah masyarakat Kota
Banda Aceh yang berumur 20 – 70 tahun ke atas dan memiliki pendapatan.
Pengambilan sampel menggunakan rumus slovin dan memperoleh sebanyak 100
responden. Pemilihan sampel menggunakan teknik simple random sampling
dengan penyebaran kuesioner melalui google forms. Analisis penelitian
menggunakan metode regresi logistik biner. Hasil penelitian adalah secara
bersama pendidikan, religiusitas, dan media informasi berpengaruh terhadap
persepsi masyarakat berwakaf tunai melalui situs crowdfunding di Kota Banda
Aceh dan secara parsial pendidikan, religiusitas, dan media informasi berpengaruh
positif terhadap persepsi masyarakat berwakaf tunai melalui situs crowdfunding di
Kota Banda Aceh. Hasil penelitian selanjutnya adalah secara bersama
kepercayaan, persepsi kemudahan penggunaan, dan ukhuwah berpengaruh
terhadap minat masyarakat berwakaf tunai melalui situs crowdfunding di Kota
Banda Aceh dan secara parsial kepercayaan, persepsi kemudahan penggunaan,
serta ukhuwah berpengaruh positif terhadap minat masyarakat berwakaf tunai
melalui situs crowdfunding di Kota Banda Aceh.


Kata Kunci: Persepsi, Minat, Wakaf Tunai, Crowdfunding, Regresi Logistik
Biner


THE SOCIETY’S PERCEPTION AND INTEREST OF CASH WAQF
GIVING THROUGH CROWDFUNDING SITES IN BANDA ACEH CITY

ABSTRACT

This study aims to examine the effect of education, religiosity, and information
media simultaneously and partially on the society’s perception of cash waqf
giving through crowdfunding sites in Banda Aceh City and to examine the effect
of trust, perceived ease of use, and ukhuwah simultaneously and partially on the
society’s interest of cash waqf giving through crowdfunding sites in Banda Aceh
City. The data used are primary data obtained using questionnaires. The
population of this study were Banda Aceh City’s society aged 20 – 70 years and
over and had an income. The samples were taken using the slovin formula and
obtained as many as 100 respondents. The samples selection used simple random
sampling technique by distributing questionnaires via google forms. This study
analyzed using the binary logistic regression method. The results of this study are
collectively indicate that education, religiosity, and information media affect on
the society’s perception of cash waqf giving through crowdfunding sites in Banda
Aceh City and partially education, religiosity, and information media have a
positive effect on the society’s perception of cash waqf giving through
crowdfunding sites in Banda Aceh City. The next results of this study are
collectively indicate that trust, perceived ease of use, and ukhuwah affect on the
society’s interest of cash waqf giving through crowdfunding sites in Banda Aceh
City and partially trust, perceived ease of use, and ukhuwah have a positive effect
on the society’s interest of cash waqf giving through crowdfunding sites in Banda
Aceh City.


Keywords: Perception, Interest, Cash Waqf, Crowdfunding, Binary Logistic
Regression

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