Electronic Theses and Dissertation

ABSTRAK
Penelitian ini berjudul “Peran Dinas Kesehatan kota Banda Aceh dalam kegiatan
promotif hidup sehat terhadap Demam Berdarah Dengue di Kecamatan Syiah
Kuala”. Penelitian ini bertujuan untuk mengetahui peran Dinas Kesehatan kota
Banda Aceh dalam hal kegiatan promotif hidup sehat, guna menanggulangi
penyakit Demam Berdarah Dengue (DBD), serta untuk mengetahui hambatan apa
saja yang dihadapi dalam menjalankan programnya. Teori yang digunakan adalah
teori Fungsionalisme, teori ini dikategorikan dalam teori organisasi klasik oleh
Henry fayoll yang memaparkan bahwa secara fungsional terdapat 5 fungsi
manajerial yaitu perencanaan (planning), pengorganisasian (organizing),
memerintah (commanding), pengkoordinasian (coordinating), dan pengendalian
(controlling). Metode penelitian menggunakan pendekatan kualitatif dengan jenis
deskriptif. Teknik pemilihan informan menggunakan teknik purposive sampling,
dengan penetapan kriteria informan berdasarkan yang telah peneliti tetapkan agar
sesuai untuk dijadikan informan, dalam penelitian ini terdapat 5 orang informan
dengan kriteria subbagian promosi kesehatan, dan yang bekerjasama dalam
menjalankan program promotif mengenai penanggulangan DBD. Pengumpulan
data dilakukan dengan wawancara mendalam, observasi dan dokumentasi. Dari
penelitian diperoleh hasil bahwa Dinas Kesehatan kota Banda Aceh dalam
menjalankan kegiatan promotif juga bekerjasama dengan puskesmas di setiap
kecamatan di kota Banda Aceh, bekerja sama dengan Infokom, serta
menggunakan media komunikasi seperti baliho, leaflet dan banner sebagai sarana
dalam memabantu kegiatan promotif guna menyampaikan informasi kepada
masyarakat.

Kata kunci: Komunikasi Kesehatan, Dinas Kesehatan, Demam Berdarah,
kegiatan promotif.

ABSTRACT
This research entitled “the role of banda aceh health departement in promoting
healthy activities against dengue fever in syiah kuala district. This research aimed
to find out the role of banda aceh health department in promoting healthy
activities to overcome the spreading of dengue fever, and to know the obtacles
faced in the process. The theory used in this research was functionalism theory.
This theory categorized as classical organization theory by Henry Fayoll that
explained that functionally there were five managerial functions, which were
planning, organizing, commanding, coordinating, and controlling. The research
method used qualitative approach with descriptive type of research. The
technique of purposive sampling was used as the technique to select the
informants. The informants were selected based on the researcher predetermined
informants criteria. In this research, there were five informants met the criteria
set by the researcher. They worked in subdivision of health promotion and
coorperating in carrying out the promotive programs on dengue fever prevention.
The data collection was obtained by in-depth interview, observation, and
documentation. From this research, it was found that the health department of
banda aceh in carrying out the promotive activities were teamed up with the
district health service office in every district of banda aceh, and teamed up with
the department of information and communication, and also used billboards,
leaflets, and banners as means of helping promotive activities to convey the
information to the public.
Key words : health communication, health department, dengue fever, promotive
activities

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